Empowering Student-Athletes: Michigan’s Strategic Investment in NIL Growth
The University of Michigan Athletics is taking a giant leap forward in the realm of Name, Image, and Likeness (NIL) opportunities for its student-athletes. By expanding its partnership with Learfield and joining forces with Altius Sports Partners (ASP), Michigan is setting a new standard in collegiate sports, proving its commitment to the success and empowerment of its athletes both on and off the field.
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